Automotive dealer · Saint-Hubert, Quebec
T Zone Auto: found on Google, plus 24 vehicles sold from ads in 30 days
Two growth paths, one dealership. A Google Business Profile was managed for 90 days until calls came in on their own. Then a 30-day Meta Ads campaign brought in vehicle inquiries, and every lead was followed from the first message to the showroom and matched back to the sale it produced.
Results vary by business, market, offer, response time, sales process, and available capacity. This example is not a guarantee of future performance.
Client reporting outcomes only
2 customers from the Google profile · 24 from the campaign · each counted once
Google Business Profile · 90 days management
80 calls from Google in 90 days. No ads.
T Zone Auto · Saint-Hubert, South Shore Montreal · Google Business Profile
Source: Google Business Profile dashboard
The dealership's Google Business Profile did its own job, with no ad spend behind it: 902 people viewed the profile and 80 of them called, about one call every working day. Two (2) of those calls became customers. These calls came from Maps and local search, not from the campaign.
Context
- Period: 90 days of management
- Channel: Google Business Profile (Maps and local search)
- Customer action: Direct calls from the profile, mostly about vehicles in stock and financing
- Starting situation: The dealership had a profile, but it was not working for it: inventory and services missing, few recent photos and reviews, and no one keeping it current.
Who handled what
- What More Ads handled: Profile optimization, categories and services, vehicle and showroom photos, review generation, weekly posts, and monthly reporting from the Google Business Profile dashboard.
- What T Zone Auto handled: Answering calls, checking availability and financing options, booking visits and test drives, and confirming which callers bought a vehicle.
How results were matched
Profile views and calls are counted from the Google Business Profile dashboard over the 90-day management period. New customers were counted only when the dealership confirmed that a caller from the profile bought a vehicle. [X] of 80 calls were confirmed as customers. Each customer was counted once, under the channel that brought the first contact. No buyer appears in both the profile numbers and the campaign numbers.Meta Ads · 30-day campaign
From 260 leads to 24 vehicles sold
T Zone Auto · Saint-Hubert, South Shore Montreal · 30 days · Meta Ads
Following a business restructuring, T Zone Auto was averaging 12 vehicle sales per month and needed more sales, fast. We built and optimized a complete lead-to-sale funnel, then worked closely with the dealership's team to improve lead quality, response time, qualification, and appointment booking.
Context
- Campaign: One month
- Channel: Meta Ads
- Lead type: Vehicle inquiries + financing requests
- Starting situation: The dealership needed a complete system that could bring in buyers, engage and qualify them, and move the right people toward appointments.
Who handled what
- What More Ads handled: Meta Ads, lead generation, automated follow-up, lead engagement, qualification, appointment booking, and reporting.
- What T Zone Auto handled: Answering vehicle requests, confirming appointments, showing and test driving vehicles, arranging financing, and closing sales.
How results were matched
Vehicle sales were counted as campaign results when dealership records connected the buyer back to the original lead. Final sales also depended on response time, available inventory, vehicle pricing, financing approval, appointment show-up, and the dealership's sales process. These 24 sales are separate from the customers counted under the Google profile.Want more customers and clear results?
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